The Lucy Studio led the full brand development for Martini Street, from logo design and creative direction to planning and coordinating their launch photoshoot.
We then designed and built their Shopify website and created all automated email flows to support customer engagement and conversion. Within the first week, their Shopify conversion rate hit 3.4% which put them in the top 20% of all Shopify stores.
martinistreet.com, 2024
Website (Shopify) / Email Automation / Branding / Creative Direction