WE THE CARTEL
Shopify website updates on an exisiting jewellery online store based in the Gold Coast.
Client
We The Cartel
Year
2024
THE DILEMMA
We The Cartel approached me seeking a fresh, cleaner look for their website and a smoother B2B shopping experience for their large wholesale customer base
THE REMEDY
After reviewing their website and creating a detailed roadmap, I updated the overall look and feel to simplify the shopping experience for users. I also installed a third party B2B app and collaborated with their developers to integrate it into We The Cartel's site through a new wholesale portal.
THE ENDGAME
In the end, We The Cartel was thrilled with their new website, finally achieving the look they envisioned. The new B2B portal provided a seamless shopping experience for wholesalers while keeping the site optimised for B2C sales.
“The changes you've made are exactly what I've been trying to achieve. The website is finally something I can feel confident directing customers to.”
— Deb